Control What You See in Your Facebook News Feed

The news feed feature on Facebook is now 10 years old. Since its inauspicious beginning as a hub for friends’ Facebook activity, the page has gone through many major evolutions. Users have responded with widespread criticism, including a Facebook group to protest the very existence of the news feed and recent media fallout over Facebook’s censorship of art and promotion of fake news stories via automated software that decides what’s appropriate and interesting for individual users. Facebook may not be a bona fide media organization as Mark Zuckerberg insisted after the company deleted a post of a famous war photograph because the news feed algorithm flagged it as child pornography. But as a font of referral traffic to publishers like The Economist and Rolling Stone, Facebook has become the main news platform for 44 percent of American adults. For more than 60 percent […]

Continue reading

Why you shouldn’t hire based on qualifications alone

At heart, we all know it is ineffectual to write job ads and fill them up with long lists of ultra-specific technical and functional skills when there are equally, if not more, important qualities the ideal hire should have. Somebody could walk in the door with every single qualification you’ve listed in a job ad, and he could still be a terrible hire. Someone else who walks in with twenty-five percent of your so-called “Essential Requirements” could do the job brilliantly.  Somebody who possesses every single qualification listed in your job ad might be the worst person to hire if he (or she) only makes it into work two or three days out of five. He might be a terrible new hire if he’s mean to his co-workers. If you want to make good hires, you have to get your nose out of […]

Continue reading

CallJam Android Malware

Point mobile research team has discovered new Android malware that it has dubbed CallJam. CallJam malware includes a premium dialer to generate fraudulent phone calls as well as a rough adnet capable of forcibly displaying ads. The malware is hidden inside the game “Gems Chest for Clash Royale” which was uploaded to Play in May. Since then, the game has been downloaded up to 500,000 times. If you use an Android phone, you’ll want to know about this new Malware.

Continue reading

GENERATIONS X,Y, Z AND THE OTHERS

We often use phrases or words that we don’t fully understand. Sometimes we even use words or phrases the meanings of which we are totally clueless. As people with a passion for words and language, that is generally not viewed as a desirable trait. Yet, the plain fact is we can’t have a detailed understanding of every word or phrase…particularly when the word belongs to the jargon of a larger body of knowledge. However, when that jargon is in use as often and frequently as the phrases “Gen X” or “Baby Boomer”, it seems especially important we have some reasonably good idea of what these terms actually mean. Although these phrases, as jargon, stem from the larger discipline of demographics, and are used most frequently by market researchers, the fact is everybody uses these words and phrases. In effect, these cue words or […]

Continue reading